2015’s Most Desirable Watch Brand Top 50

Recently, ‘Esquire’ and ‘Men’s Health’s’ magazine invites readers to participate in ‘The Big Watch Survey 2015’, which lists the most wanted in their hearts Watch brands, and edited and published TOP 50, the most desirable watch brand in 2015.

   DuncanChater, UK Group Publishing Director of HearstMagazines, said: ‘I’m very proud to launch the TOP50 list of the most desirable watch brands with the support of Gentleman and Men’s Health magazine. The list provides us with a unique perspective on consumer psychology. In recent years, we have increasingly felt a significant increase in the consumer awareness of the entire industry, and the influence of big brands has been consistently implemented. Rolex’s brand positioning work is amazing, ranking on the list The first place is a proof. ‘
   The first and second places were unexpected, and Rolex and Patek Philippe separated by crown with 6,408 votes and 6072 votes. In fact, the top two-thirds of the list are firmly occupied by well-known brands in the watchmaking industry, and there is no real surprise. It is slightly surprising that the first-time British brand Christopher Ward (1114) is ranked 35th. It is better than more well-known brands such as Nomos Glashutte (1111), Le Méridien (1104), Bulova (924), and Seiko (819). The ranking is still higher. Of course, in this list, which is almost entirely occupied by professional watch brands, we are also surprised to see the names of two fashion watch brands under Fossil, namely 45th Armani (835) and 50th Michael Kors (807).
Big Watch Survey: TOP 50 most watch brands in 2015
Rolex (6408)
2. Patek Philippe (6072)
3. Omega (5406)
4. Breitling (5149)
5. Schaffhausen (5128)
6. Tag Heuer (4053)
7. Audemars Piguet (4034)
8. Jaeger-LeCoultre (3832)
9. Hublot (3609)
10. Cartier (3510)
11. Panerai (3096)
12. Montblanc (2758)
13. Lange (2741)
14. Bell & Ross (2483)
15. Longines (2318)
16.Bremont (2203)
17. Zenith (2134)
18. Tudor (1976)
19. Breguet (1891)
20. Vacheron Constantin (1886)
21. Bachelor (1833)
22. Blancpain (1659)
23. Bulgari (1648)
24. Tissot (1593)
25. Hermes (1498)
26. Richard Miller (1472)
27. Chopard (1398)
28. Hamilton (1394)
29. Raymond Weil (1355)
30. Oris (1329)
31. Earl (1328)
32. Girard Perregaux (1316)
33. Frederique Constant (1176)
34. Ball (1126)
35. Christopher Ward (1114)
36. Nomos Glashutte (1111)
37. Amy (1104)
38. Radar (999)
39. Gucci (977)
40. Chanel (961)
41. Bulova (924)
42. Victorinox (922)
43. Junghans (892)
44.TW Steel (845)
45. Armani (835)
46. ​​Citizen (826)
47.Love Love (821)
48. Seiko (819)
49. Mondaine (815)
50. Michael Kors (807)